Social media is a platform that marketing executives have come to love. The reasons are self-evident. Do you have a teenage son or daughter? Where do they spend an inordinate amount of time? Instagram and Facebook. Cruising through YouTube videos. Wait! Bet you know a...
In the last decade, the digital landscape has changed significantly. People are phasing out desktop and laptop computers and instead, are picking up their mobile phones and tablets. What’s more, the way people look at content has changed dramatically. Video...
Website ranking data shows that Facebook is the third most popular site in Australia, followed by Google.com.au and Google.com. Needless to say, more and more businesses are focusing their marketing efforts and time on social media channels like Facebook and moving...
Introduction If you are a small business looking to increase your online marketing presence, you have come to the right place! All of the information provided in the guide below is tailored to small business who want to grow their online presence and help use it to...
When it comes to digital marketing, everything is constantly in a state of flux. What worked like gangbusters a week ago may now be saturating the market and proving ineffective. In order to stay current and get ahead in digital marketing, a smart business stays up to...
As a small business owner and operator increasing awareness of your brand should be a primary focus of your marketing strategy. Also, being a small business, it is unlikely that you will have the budget to invest in advertising on a large scale. One of the best...
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